SET PRODUCT : Tide print advert

Analyse how the technical codes are used to persuade the specific audience at this specific time to buy the product.

You should include the following technical codes and historical contexts : 

Layout and design

Lighting and colour

Images

Graphics

Clothing /props/ gesture/expression

Lexis

Hard/soft sell

Unique selling point

Mode of address

Endorsement





the 1950s consumer and technology  boom

the stereotypical housewife

the American dream of success and upward mobility

post-war American wealth

The growth in American suburbs

1950s fashion and film imagery




You should also include analysis of at least one theory discussed in class.

( Barthes, Gerbner, Hall etc.)

SUBMITTING YOUR PRODUCTION WORK

Share/export  your production video  as an mp4, mov or m4v file : don't just save the project.


Copy this file into a named folder here :  

ART-MEDIA / MEDIA / A LEVEL MEDIA /PRODUCTION WORK

KEY TEXT : Late night woman's hour

LATE NIGHT WOMAN'S HOUR  overview


Based on the overview and specific content from at least two episodes , explain the following about Late Night Woman's Hour with examples from the programme supporting your points



Themes and subjects of programme

Structure and content of typical episodes ( interviews, feature pieces, discussion , phone-in , etc.)

Use of celebrities / experts

Target audience in detail ( national/local/global, age /gender/ethnicity , interests , use of other media)

Use of spoken language ( mode of address, formal/informal, emotional language)

Use of audio codes ( music, sting , theme  )


Opportunities for audience feedback

Marketing /advertising  of and links to own programme and other ( BBC) content

RADIO INDUSTRY : BBC analysis

RADIO INDUSTRY : BBC   

Complete the following written tasks   using notes, class discussion and the relevant section in the textbook (P82-88)



Define and give an example of a commercial  and a public Service  radio broadcaster, explaining the key differences.




Explain the identity and purpose of the BBC based on its origins, history  and how it is funded


How does the BBC use cross-platform marketing ( give examples)



How does the BBC broadcast or provide content nationally, locally and globally. ( give examples)



Content  and style of BBC Radio 4     LINK

  Based on the types of programmes available, the branding of the station , the choice of presenters and listening to the content, explain the general  content, identity and audience of Radio 4 give some  examples of speech-based radio programmes from the  station.

Copyright-free music and sound effects

Youtube has copyright-free music available in the create section of your Youtube Creator  account


TV THEMES etc.   Free SFX and themes


Register with freesound.org   Free sound effects and some music